sale!
hello! could it be sale time already? it could. it is!
i’ve marked down the liberty baby cord skirts in the etsy shop, 50% and have dropped off a few other spring items at sodafine, including circle skirt sun dresses, which are also on sale, as is the spruce moose jacket!
it’s time to make room for summer items, which will appear in the etsy shop early next month. i’ve sent the kat dress over to sodafine as well (not on sale, it’s new!) so if you’re interested, head over and check it out! it’s so cute, i definitely need to make one of those for myself.
i’m hoping to do a little photo shoot this weekend in order to create a little “look book” online to show off the summer collection. i’ll be changing up the online structure a bit this time: dearbirthday.com will serve as a look book/info site and all sales will be handled through etsy or in brick and mortar boutiques. i’ve been feeling lately that the online presence is sort of disorganized, so hopefully this will serve to streamline it a bit. additionally, the look book will be a handy reference for fit, since i’m not able to photograph every item on a model. this way at least every *style* can be viewed on an actual person, it will just be colors/patterns/sizes that will vary. that makes sense, right? right! well, it’s a start.
how was your weekend? it was so amazingly beautiful here in new york. the kind of weather one dreams about all winter long. today’s pretty nice too. i sat in the park and shared a sandwich with erin, talkin’ shop and dodging errant baseballs. it was great! but a little on the chilly side.
ok, back to work!
let me know if you have opinions re: the proposed new structure. i really love to hear thoughts about such things. do you guys dig etsy? is that better/easier than the independent site? do you prefer to see things in person so that you can try them on?

April 22, 2008 at 7:50 pm
Hey Valerie,
I think etsy/brick and mortar might be more streamlined. I like using etsy, but I don’t have any qualms about buying online (obviously). The lookbook idea is a good one too; maybe it can function almost like a portfolio?
I’m Kent Brockman and that’s my two cents,
Katherine
PS Today walking the many dogs I was amazed at the flowers that bloomed and trees that budded seemingly overnight. Hoorah!
April 25, 2008 at 9:50 am
hey katherine! thanks for your input.
hooray for spring! do your puppins try to eat flowers? geoffers has a new bad habit of scarfing everything in sight, including tulips!